By way of example, it gives us plataformasinc. It is that even when we are not in the company of others, we feel obliged to maintain certain standards of conduct. Just think our parents or our couples, for example, is enough to remind you how we should behave. These are the conclusions of a thesis by Janneke Joly, who graduated last March 27 at the University of Groningen (the Netherlands) thesis, entitled persons in our mind. When the humanized contexts active social norms, it concludes that our awareness of the standards increases in humanized contexts and does not occur automatically. In other words, who are the other which induces us to attach importance to a particular standard in a particular moment.

We have all learned that we should remain silent when we are in a library. But according to Joly, that standard will become more important for us when we are surrounded by other people in the library. The standard Save silence in the Library acquires more importance due to the physical presence of others as well. But even if they are not physically present but they do feel their presence, other people can induce us to comply the current rules in other ways, for example through a table prepared for several Diners in a restaurant. Is more likely to remember the standard eat with knife and fork if other people are present, or if we feel the presence of these people. Research shows that people establish a strong Association of standards among themselves. In general, the awareness of standards increases when a humanized context remembers a norm to the person. Therefore, when it is in a library and the presence of other persons reminds you that you must keep silence, you will be more aware of the rules in general, and it is likely that at the same time you nest your importance.